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The Quickfire Guide to Conversion Rate Optimisation (CRO)

Let’s be real… your conversion rate isn’t going to fix itself. You can’t control the economy, your competitors, or those abandoning their carts!

But you can control how your site converts.

There’s no magic formula to CRO, but there are proven strategies to boost sales. We’ve packed them into this guide.

No fluff, no guesswork – just actionable insights that get results.

What's in the paper?

This guide provides you with tips and tricks to better your brand:

  • Master the best practices and avoid the most common CRO mistakes
  • Learn what CRO is and why it’s a game-changer
  • Relevant brand insight
  • Actionable takeaways
The outcomes?
  • Unlock the opportunities specific to Shopify Plus businesses
  • Drive greater revenue without sacrificing profitability
  • Avoid costly mistakes
Understand when to test and when to rely on judgement, depending on the risk appetite and scale of the business. Avoid extremes – testing everything or testing nothing can be both detrimental
Nick Raymond, Clarendon Fine Art
Conversion Rate Optimisation Micropaper
Start reading and see you can make your website work harder, and begin to digitally transform your business!

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