Juicy Couture

Very Juicy! (How Juicy Couture saw conversion rate rise by 9%)

About the client:

Founded in 1997, Juicy Couture is well known for their velour tracksuits which has become a luxury staple since the 2000s. Worn by Paris Hilton, Kylie Jenner, Kim Kardashian, Jennifer Lopez and many more! 

80% Increase

General Sales

15% Increase

Average Order Value

Boosted by 9%

Conversion Rate
Their need.
  • Improve conversion rate 
  • Increase customer database
Their challenges.
  • Too many Shopify plugins were proving being costly 
  • Inventory was not syncing to orders  
  • Lack of resource to manage site
  • Paying too much for their Shopify Plan
Our response.
  • Moved client over to Shopify Plus from Shopify
  • Revamped the site adding essential filters on category pages – a game-changer for apparel-focused brands. 
  • New menus for both desktop and mobile providing a significantly better user experience.
  • Size guide updates
  • Enhanced theme editor blocks make it easier to highlight categories and products, ensuring customers can find what they’re looking for more efficiently.
  • Optimising upsells and cross-sells now far more responsive and visible, helping customers effortlessly pair items or add more to their cart, which in turn has helped us boost average order value.

 

And was the client happy?

“Quickfire listened to our needs, worked around our budgets, gave us better solutions on areas of where to save money (e.g. moving from mid-Shopify plan to Shopify plus to save on transaction fee’s) . Alongside that, all the team are super friendly, useful. Agencies often over-promise and under-deliver… with Quickfire they go above and beyond”

“The speed in which developments are done, their knowledge in all things e-Commerce and digital. The support given is out of this world.”

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